Apple Pay - Web Usage Statistics and Market Share


Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Apple Pay.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Apple Pay key performance metrics.

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Websites using Apple Pay



Description of Apple Pay: Apple Pay is a mobile payment and digital wallet service by Apple that allows users to make payments in person, in iOS apps, and on the web.

Apple Pay is used by 13.86% of websites in the Payment processors category.

Style & Fashion is the most popular main category among the websites using Apple Pay.

Arts and Crafts is the most popular subcategory among the websites that are using Apple Pay.

The technologies that are most often used together with Apple Pay are Cart Functionality, Cloudflare, Shopify, jQuery, Google Analytics, Facebook, Google Tag Manager, Visa, American Express, Shop Pay.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Apple Pay may also be interested in using these other technologies: Cart Functionality, Shopify, Cloudflare, Apache HTTP Server, Shop Pay, jQuery, Facebook, Modernizr, web-vitals, Amazon Pay.



Top IAB Industry Verticals using Apple Pay





Top 10 technologies that are most often used together with Apple Pay



Technology% of use together with Apple PayWebsite
Cart Functionality91.38https://www.wappalyzer.com/technologies/ecommerce/cart-functionality
Cloudflare89.07http://www.cloudflare.com
Shopify89.04http://shopify.com
jQuery81.05https://jquery.com
Google Analytics70.38http://google.com/analytics
Facebook66.17http://facebook.com
Google Tag Manager47.08http://www.google.com/tagmanager
Visa45.71https://www.visa.com
American Express44https://www.americanexpress.com
Shop Pay43.18https://pay.google.com




Technologies that are most interesting for website using Apple Pay, as determined by our AI recommender



TechnologyAI Recommendation Score Website
Cart Functionality0.45https://www.wappalyzer.com/technologies/ecommerce/cart-functionality
Shopify0.42http://shopify.com
Cloudflare0.29http://www.cloudflare.com
Apache HTTP Server0.23https://httpd.apache.org/
Shop Pay0.2https://pay.google.com
jQuery0.19https://jquery.com
Facebook0.18http://facebook.com
Modernizr0.16https://modernizr.com
web-vitals0.15https://github.com/GoogleChrome/web-vitals
Amazon Pay0.1https://pay.amazon.com


Distribution of domains using Apple Pay over IAB1 verticals











Introduction to Apple Pay

Apple Pay is a mobile payment and digital wallet service developed by Apple Inc. that allows users to make payments in person, in iOS apps, and on the web. By securely storing credit and debit card information on the user's Apple device, the user can make payments by holding their device near a contactless reader or by using biometric authentication such as Touch ID or Face ID. Apple Pay also offers features such as loyalty cards, rewards programs, and person-to-person payments through iMessage.

Practical Applications of Apple Pay


- Making contactless payments in stores using your iPhone or Apple Watch.
- Sending or receiving money through the Messages app.
- Making online purchases on websites or apps that accept Apple Pay.
- Buying tickets for events or transportation through supported apps.
- Paying for food and drinks at supported restaurants or cafes.
- Donating to charities or non-profit organizations through supported apps.
- Using Apple Pay to pay for parking in supported cities or parking garages.
- Renting or buying movies, TV shows, or music through the iTunes store with Apple Pay.

Benefits and Advantages of Apple Pay

- Quick and easy payment method
- Secure transactions with Touch ID or Face ID authentication
- No need to carry physical credit cards or cash
- Accessible on multiple devices (iPhone, Apple Watch, iPad, and Mac)
- Integration with a wide range of banks and credit card companies
- Offers rewards and loyalty programs through participating merchants
- Allows for easy tracking of transaction history and spending habits
- Can be used internationally with no additional fees
- Provides an extra layer of security by generating unique transaction codes for each payment



Distribution of domains using Apple Pay over IAB2 verticals













Most popular websites using Apple Pay



WebsiteIAB category 1IAB category 2OpenRank
4knines.comAutomotiveTravel Accessories5.9
rosarini.comStyle & FashionWomen's Fashion5.89
livebearded.comStyle & FashionPersonal Care5.83
pangolin.comTravelContinent5.76
fashionnova.comStyle & FashionFashion Trends5.21
toms.comStyle & FashionWomen's Fashion5.19
chroniclebooks.comBooks and LiteratureFiction5.17
hugoboss.comStyle & FashionMen's Fashion5.17
elephantjournal.comReligion & SpiritualitySpirituality5.14
atari.comVideo GamingConsole Games5.03




Less popular websites using Apple Pay



WebsiteIAB category 1IAB category 2OpenRank
fxprom.comEvents and AttractionsPersonal Celebrations & Life Events0
bradleyseedbrand.comHome & GardenGardening0
spinnerballgame.comVideo GamingVideo Game Genres0
stevensavoca.comHobbies & InterestsGames and Puzzles0
imani-co.comHobbies & InterestsArts and Crafts0


Distribution of domains using Apple Pay over 1 million most popular domains















Distribution of domains using Apple Pay over domain ages



The average age of websites using Apple Pay is 10.7 years.

The average page rank (measure of backlink strength) of websites using Apple Pay is 2.78.











5 technologies that are less often used together with Apple Pay



Technology% of use together with Apple PayWebsite
AB Tasty0.0032https://www.abtasty.com
Acuity Scheduling0.0032https://acuityscheduling.com
AcuityAds0.0032https://www.acuityads.com
AddToAny Share Buttons0.0032https://github.com/projectestac/wordpress-add-to-any
Adform0.0032https://site.adform.com